Nigeria Tourism Development Corporation (NTDC) and Ivory Coast embassy in Nigeria have signed a partnership on the economic development of the tourism industry as a major revenue earner in the two countries.The areas of partnership includes Model Fashion Parade, Opening of UNIWAX Boutiques in the Nigerian biggest Cities Lagos and Abuja, Invitation for Tourism fair, Organization of pilgrimage in Côte d’Ivoire, dying textile industry, Agriculture and sport tourism.
This is coming shortly after the falling oil prices in the international market which is a wakeup call for Nigeria to mainstream tourism as a strategic sector in the national economy that will increased the GDP as well as the creation of job.
The Director General of NTDC Mrs. Sally Mbanefo stated this when she played host to Ambassador of Ivory Coast, Mrs. Toure Kone Maman in her office in Abuja. According to her, Nigeria’s long years of over dependence on oil revenue affect adversely her investment in tourism which ought to be her main source of revenue considering her vast tourism potentials.
“I am expecting establishment of a formal cooperation framework between the Nigerian Tourism Development Corporation and its Ivorian counterpart which is Côte d’Ivoire Tourisme, through the signing of an Agreement aiming not only at encouraging close interactions between both institutions, but above all strengthening relations and partnership between the businessmen of our two countries in the tourism sector and making their people becoming more closer…
Nigeria’s population is an asset for tourism which must be explore for economic gains adding that it was regrettable that less populated countries were making it big from tourism… Take for instance, Gambia with a population of 1 923 088 has 17.7 percent contribution to its GDP, Egypt, 13 percent, Kenya, 12 percent and Nigeria with a population of 170,000 people has only 4 percent of contribution to its GDP from tourism.”
We should salute Mrs. Toure born Kone Maman, the Ivory Coast ambassador in Nigeria, for having this great initiative that will open the door to many investments, business and job opportunities for Ivorian in the tourism business. Nigeria is one of the biggest consumer market in africa with a population estimated at over 178 millions as of July 1, 2014 with a consumer market worth $400 billion yearly (Source: businessdayonline.com)
in this action.